Enchantée, meaning "enchanted" or "charmed" in French, also signifies "happy to see you" and embodies a philosophy of warmth and delight in every encounter. Enchantée is dedicated to celebrating diversity and supporting girls everywhere.

At Enchantée, we believe in the transformative power of love and warmth. Through our fashion collections and studio experiences, we aim to foster confidence, strength, and a sense of belonging for girls of all backgrounds.

At Enchantée, our mission is twofold: to inspire confidence with stylish, comfortable clothing that flatters every body type, and to cultivate a community of strong and healthy girls through our Pilates fitness studios. 

Beyond fashion and fitness, we are committed to making a positive global impact. We proudly donate 3% of our profits to support UNICEF and WWF, championing initiatives that reflect our values of compassion and environmental stewardship.

Enchantée was founded by Kayla, who was a quantitative researcher at JPMorgan, driven by a passion for promoting wellness. With precise control over life and an unwavering pursuit of excellence, they seamlessly merge fashion and fitness.

We have a diverse team of designers, fitness instructors, and advocates who passionately share our vision. Our brand offers stylish, inclusive clothing and Pilates fitness studios that foster strength and well-being.